SRI's Mission and Values

A business card-sized "SRI Card" summarizes our mission, vision, strategy, what we do, and our values. Please feel free to contact us to obtain a card.

Mission

Our founding purpose (since 1946): SRI, a nonprofit corporation, is committed to discovery and to the application of science and technology for knowledge, commerce, prosperity, and peace. SRI has a broad charter that encourages us to make a difference in the world through basic and applied research, research services, technology development, and commercialization of our innovations.

Our vision is to be the premier independent source of high-value innovations and solutions. As an independent organization with a talented and experienced staff, SRI is uniquely positioned to consistently provide high-value solutions and world-changing value to our clients.

Our strategy is to grow by building and leveraging our assets -- client relationships, our intellectual property, and our staff -- in important markets.

SRI has built a foundation of broad and deep knowledge, including interdisciplinary expertise, to serve clients in the most important and exciting areas of opportunity in today's world. We serve clients in information and engineering technologies; pharmaceuticals and biotechnology; chemistry and physics; and education, health, and economic development.

What we do is solve important problems, invent, create lasting value, and make an impact. These are the achievements that inspire our clients -- and us. Solving important problems and making an impact is what SRI is all about. We regularly invent new ideas that create entire new industries. For example, our subsidiary Sarnoff Corporation has won 10 Emmys and developed the U.S. HDTV standard. SRI's decades of achievements include an Academy Award, invention of the computer mouse and personal computing, and the birth of the Internet.

We have started new companies, created the world's leading conference on Asia-Pacific international cooperation (the Pacific Basin Economic Council), transformed the lives of learning-disabled children, invented new drugs, and made major contributions to national security. And, through our commercialization strategy, we bring innovations to the marketplace and create lasting value that continues to make an impact many years after the basic research is completed.

Values

We are people with integrity, passion to make a difference, freedom to create, interdisciplinary talent, and a focus on reaching technical and managerial excellence. These values are at the heart of SRI. Our staff has enormous freedom to create and invent in exchange for great responsibility. Our interdisciplinary talent offers clients a resource that is not easily found elsewhere. We are committed to maintaining our technical excellence, supported by an exceptional management team.

At SRI, we treat others with respect, empower champions, team productively, transform ideas through our "NABC" process, reward success, and have the fun of achievement.

Respect is the foundation for all collaboration and productive teamwork. It is a core SRI value. Champions are individuals who have the passion to make something important happen. They work productively within teams and develop compelling ideas and value using a methodology we call "NABC" (Needs, Approach, Benefits, Competition). Our staff reward system is based on client success. And there's no feeling quite like being part of a team that has achieved great things.

The Soul of Silicon Valley
This phrase was coined by Business Week magazine to describe the important role SRI has played in the success of Silicon Valley. We began by creating a wealth of innovations 60 years ago that opened up vast new market opportunities. Today, the soul of our organization drives us to continue to work in those areas that are transforming governments, businesses, and people's lives.